Locations
New York, NY, USA
industry
Advertising · Sales and Marketing
Size
51-200 employees
Stage
Other
founded in
2019
Adelaide is a leading provider of attention metrics for digital media, focusing on measuring media quality across various channels. Their flagship product, AU, is an omnichannel metric that accurately predicts the probability of capturing attention and driving impact, setting them apart in a fragmented media landscape. Trusted by major brands like Coca-Cola and the NBA, Adelaide has established itself as a key player in the attention economy, offering insights that help advertisers optimize their campaigns and improve ROI. With a commitment to transparency and fairness, Adelaide aims to revolutionize how media quality is measured and valued in the advertising industry.
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